I've become a believer in Mozilla's Firefox. I always knew it existed but never really used it. The reason I started was at the suggestion of John Jantsch of Ducttape Marketing. The reason he likes it is to use the PageRank and Alexa rankings for the web pages you visit. These are simple little add-ons for Firefox. One can use these to see how popular various web pages are so you can identify those websites which are well-known, then try to figure out why that is so from a marketing perspective. I've also downloaded a keyword identifier so I can see various keywords on web sites to see where they're located, which ones are most common, etc. Not sure I understand it all but fun to play with.

Good day overall - Wisconsin and UNC both advanced in their respective conference tournaments. We'll see what the weekend holds.